Results
One debt relief partner. 28 months.
A debt relief company that enrolls consumers into a settlement program with its own reps. Our founder has run their paid acquisition. We keep their name private.
- Clients enrolled
- 16,443
- Fees generated
- $23.0M
- Ad spend
- $6.69M
- Fees on ad spend
- 3.44x
- Periods at 2x or better
- 28 of 28
- Still enrolled
- 85% (14,049)
- Ad spend per enrollment
- ~$407
- Ad spend per client who stayed
- ~$476
- Sales floor
- ~10 → 100+ reps
What we did
Quality over volume, on purpose.
- Built the ads around the partner’s real callers and the words they use.
- Sent leads with $20K+ in debt back to the ad platform as the signal, so the ads optimized for quality, not volume.
- Helped the floor tighten speed to lead, with automated qualification by text and dialers calling leads every day.
- Fed call outcomes into the next round of ads.
Most of the results came from inbound leads.
How we count
- 3.44x is the partner’s fee revenue divided by ad spend, before our fees.
- Fees are 9% of enrolled debt on active clients.
- “Still enrolled” counts clients who stayed on program out of everyone enrolled.
These results come from one partner and aren’t a promise of future results. Your numbers depend on your program, your floor and your market.